The Finigan Group

Real Clients.
Real Results.


The exact strategy we use to help our clients sell faster, maximize their profit, and move forward with confidence.

Josh Finigan — The Finigan Group

750+

Homes Sold

300+

5-Star Reviews

$33K

Monthly Marketing

A Different Approach

Selling Your Home
for Top Dollar


Selling your home is a major financial milestone, and in today's market, just putting a sign in the yard and hoping for the best simply isn't enough. That's exactly why we developed our comprehensive 200-Point Marketing Plan.

Josh Finigan leads The Finigan Group and has built a team with a proven track record of successfully selling over 750 homes in the Charlotte area. Backed by over 300 5-star reviews, our goal isn't just to list your house — it's to actively get it sold for top dollar.

Most agents promise exposure, but we actually fund it. We invest over $33,000 every single month into marketing our clients' properties. We don't just take photos and cross our fingers. We create an immersive experience for potential buyers through:

  • High-Impact Production: HGTV-style cinematic videos that tell the story of your home.
  • Precision Targeting: Aggressive social media campaigns designed to find the specific buyer demographic most likely to fall in love with your space.
  • Maximum Saturation: Ensuring your home is seen first, and seen often, by local and relocating buyers.

At the end of the day, our mission isn't just to put a sign in your yard. It's to leverage our proven track record and massive marketing budget to get your home sold for top dollar in the shortest amount of time possible. When you work with The Finigan Group, you aren't just getting a realtor — you're getting a powerhouse marketing engine dedicated to your success.

We Sell More Listings

95%

avg. agent: 60%

We Sell Homes Faster

17 Days

avg. agent: 51 days

Higher Sale-Price Ratio

99.27%

avg. agent: 92%

Total Homes Sold in 2025

102

avg. agent: 3–4

As Seen In & Recognized By

Charlotte Observer Charlotte Real Producers RealTrends BBB EXP Realty US News Charlotte Observer Charlotte Real Producers RealTrends BBB EXP Realty US News

Meet Michael & Alyssa

After 160 days of inactivity on the market with a previous agent, Michael and Alyssa were feeling defeated. They needed a partner who prioritized their primary goal: selling quickly so their family could successfully move on to their next chapter.

Ready for a change, Michael and Alyssa hired. Josh Finigan because he brought a different, much more aggressive marketing approach. By moving away from traditional, passive methods and deploying a comprehensive 200-Point Marketing Plan alongside a high-quality, HGTV-style listing video, The Finigan Group completely turned their situation around. The result was a successful closing in just 12 days. Click here to see exactly how we sold their home.

 

Meet Sean & Cassandra

Sean and Cassandra, busy parents of five and owners of The Percentile & Creamery in Concord, were feeling stressed and defeated. Their home had sat on the market for months with a previous realtor who simply listed it on the MLS and hoped for the best, providing very little communication. They needed a partner who would actually take action and treat them like family.

By making the switch to Josh and The Finigan Group, they experienced a completely different approach. Josh invested real marketing dollars, leveraged his network and social media, and created a professional HGTV-style listing video to capture buyers' attention. Paired with consistent communication and meticulous follow-up, the team completely lifted the burden off their shoulders. The result was a successful sale within the first two weeks.

 

Ready to be our next success story?

 
 

You Asked, We Answered

Common Questions,
Honest Answers.


It comes down to our 200-Point Marketing Plan and the fact that we invest over $33,000 every single month into marketing our clients' listings. While most agents take photos and post on MLS, we create cinematic HGTV-style video tours, run precision-targeted social media campaigns, and ensure your home gets maximum saturation with both local and relocating buyers. More exposure means more offers — and more offers means a faster sale at a higher price.

Not necessarily. One of our first steps is a detailed walkthrough where we identify the exact, low-cost improvements that actually move the needle with buyers — and just as importantly, the ones that aren't worth your time or money. We'll never ask you to over-invest in your home before selling. Every recommendation we make is backed by data and designed to generate a positive return.

There's no pressure, no pitch, and no obligation. Our strategy call is a genuine conversation about your goals, your timeline, and what selling your home actually looks like in today's market. We'll share what we're seeing, answer your questions honestly, and give you a clear picture of what working with us would look like. You leave with clarity — not a contract you felt pressured to sign.

Pricing is both a science and a strategy. We use data-driven market analysis — looking at recent comparable sales, active competition, and current buyer demand — to find the price that attracts maximum interest without leaving money on the table. Overpricing is one of the most common mistakes sellers make, and it's one we help you avoid every time.

Our average sale-to-list price ratio is 99.27% — compared to the average agent's 92%. That difference is not a rounding error. On a $600,000 home, that's over $43,000 more in your pocket. It's the direct result of our pricing strategy, marketing reach, and negotiation expertise working together.

Not at all. We've helped 750+ families across all price points in the Charlotte market. What matters to us isn't the price of your home — it's that you're treated like our most important client, receive the full weight of our marketing machine, and walk away feeling great about the outcome.

As involved as you want to be. We handle the heavy lifting — photography, videography, marketing, showings, negotiations, and paperwork — so you don't have to. We keep you informed at every step without overwhelming you, and we're always reachable when you have questions. Our goal is to make this feel easy for you.

This is actually one of our specialties. An expired listing almost always comes down to one of three things: pricing, presentation, or exposure. We'll do a frank, no-fluff analysis of what went wrong and put together a completely different strategy — one backed by our full marketing budget and proven track record. Many of our greatest success stories started as someone else's expired listing.

Once we've agreed on a strategy and completed our pre-listing prep, we can typically have your home fully launched to market within 7–10 days. That includes professional photography, cinematic video, and all marketing assets live and running. If your situation calls for a faster timeline, we'll do everything we can to accommodate it.

Because we don't just list homes — we market them aggressively. With 750+ homes sold, 300+ five-star reviews, a $33,000 monthly marketing investment, and a 99.27% sale-to-list ratio, our results speak for themselves. You're not hiring a single agent; you're hiring a full-service marketing team with one goal: getting you the most money in the least amount of time.